Nick Muir is a seasoned executive with a comprehensive background in leadership roles encompassing consumer electronics, telecommunications, digital transformation, and channel management.
His skill set spans entrepreneurship, hands-on leadership, and European sales, marketing, and supply chain management. With expertise in strategy development and execution, negotiation, team management, and risk mitigation, Nick's experience includes successful leadership in e-commerce and retail, both at board-level and across B2B, B2C, and D2C contexts.
He has excelled in piloting, scaling, and expanding businesses internationally, fostering consumer, press, and strategic partnerships, and orchestrating expansion efforts within complex matrix organizations.
With a proven track record of innovation, Nick has achieved impressive results, including a 40% YoY sales growth, expansion into five new territories, the establishment of two new revenue streams, and a 10% cost reduction.